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The Story Behind Marietta's Most Trusted Flooring Company

How one installer's refusal to compromise on quality built a company that's transformed 1,200+ homes — and counting.

It Started With a Standard Most Companies Won't Keep

Salim Dabdub didn't set out to build Marietta's premier flooring company. He set out to fix a problem he could no longer ignore.

By 2018, Salim had already spent over a decade in the flooring industry. He knew the materials inside and out. He'd mastered the craft of installation. He understood what separated a good floor from a great one — and more importantly, what separated a good experience from a frustrating one.

But there was a problem.

The company Salim was building with his previous business partner didn't share his standards. Projects were going out the door that Salim wasn't proud to put his name on. Corners were being cut. Details were being overlooked. Clients were being treated as transactions instead of people.

For someone who took personal pride in every single installation, it was agonizing.

Salim knew the right way to run a flooring company — with uncompromising quality, radical transparency, and genuine respect for every client and every home. He'd seen what happened when those standards slipped. And he refused to be part of it any longer.

So in 2018, he made the decision that changed everything. He started Carpet Uno.

"If I Wouldn't Put It in My Own Home, It Doesn't Go in Yours."

That single principle — spoken by Salim on the very first day of Carpet Uno's existence — became the foundation of everything the company would become.

It meant sourcing better materials, even when cheaper options were available.
It meant hiring skilled installers and training them to Salim's exact standards, rather than subcontracting to whoever was cheapest.
It meant providing honest pricing upfront, even when it would have been easier to lowball and add charges later.
It meant showing up on time, communicating proactively, and treating every client's home with the same care and respect as his own.

It wasn't the easiest way to build a flooring company. But Salim never wanted the easiest way. He wanted the right way.

Built on Trust, One Floor at a Time

The early days of Carpet Uno weren't about marketing campaigns or flashy advertising. They were about doing exceptional work and letting the results speak for themselves.

Salim's first clients were homeowners who had been let down by other contractors — people who were skeptical, cautious, and tired of broken promises. They gave Carpet Uno a chance because something about Salim felt different.

And it was.

The materials were noticeably better. The installation was cleaner and more precise. Communication was proactive and honest. And when the job was done, Salim didn't just leave — he walked every inch with the homeowner, making sure everything was absolutely perfect before he considered the project complete.

Those first clients didn't just become satisfied customers. They became advocates.

One told a neighbor. That neighbor told their real estate agent. That agent told a builder. That builder told an interior designer. Before long, Carpet Uno had a growing reputation built entirely on word of mouth — the most honest form of marketing there is.

From One Installer to a Team of 20+

As demand grew, Salim faced a choice that defines every service business: grow fast, or grow right. He chose right.

Every person who joins the Carpet Uno team is selected not just for their technical skill, but for their character, work ethic, and commitment to the same standards Salim established on day one.

Key leaders like Moe Osman, the company's Sales Director, and Yesenia, a trusted Flooring Design Consultant, have become essential to the Carpet Uno experience.

Growing didn't mean compromising. It meant bringing more people into the circle of excellence.

1,200+ Projects Later — The Mission Hasn't Changed

Porcelain. Ceramic. Marble. Natural stone. Expertly installed for lasting beauty.

But numbers only tell part of the story. The real story is in the homeowner who walks through their front door after an installation and says, "I can't believe this is the same house."

It's in the family who finally has floors they're proud to show off when guests come over.

It's in the couple who put off their flooring project for years because they were afraid of the hassle — and then told us it was the easiest home improvement experience they'd ever had.

That's the story Salim set out to write in 2018. And it's the story Carpet Uno writes every single day.

Why We Do What We Do

We're in this business because we genuinely love transforming homes. There's nothing quite like the moment a homeowner sees their new floors for the first time.

The gasp. The smile. The "Oh my God, it's even better than I imagined."

That reaction — that moment of pure joy — is why our team comes to work every morning.

We Believe Your Home Is Your Sanctuary

It's where you recharge, connect with family, and build your life. The floors beneath your feet should make that space feel exactly the way you want it to feel — beautiful, comfortable, and unmistakably yours.

We Believe Craftsmanship Is Worth Protecting

In a world of shortcuts and "good enough," we're committed to doing things the right way. Precise cuts. Perfect seams. Meticulous attention to every detail. True craftsmanship isn't fast or cheap — but the results last a lifetime.

We Believe the Experience Matters as Much as the Result

A stunning floor installed by an unreliable, messy, uncommunicative contractor isn't a success — it's a compromise. We're just as committed to how you feel throughout the process as we are to how your floors look at the end.

A Promise From Our Founder

"When I started Carpet Uno, I made a commitment that I renew every single day: every homeowner who trusts us with their home will receive the quality, care, and respect they deserve — no exceptions."

I left a partnership because those standards weren't being met. I built this company because I believe homeowners in Marietta deserve better. And I've assembled a team of 20+ people who believe the same thing.

Whether you're our next client or you're still researching your options, I want you to know: when you work with Carpet Uno, you're not just getting a flooring company. You're getting a team that treats your home like our reputation depends on it. Because it does.

— Salim Dabdub

Founder & CEO, Carpet Uno

The Best Floors — and the Best Is Yet to Come

As we look to the future, our focus remains exactly where it's always been: on delivering an extraordinary experience for every homeowner who trusts us with their space.

We're constantly investing in our team's training, expanding our material partnerships, upgrading our showroom, and refining our process — all so that the next floor we install is even better than the last.

Because for Salim and the entire Carpet Uno team, this isn't just a business. It's a craft. A calling. And a promise we take personally — every single day.

Thank you for considering Carpet Uno. We'd be honored to be part of your home's story.

Let's Write the Next Chapter — Together

We'd love to learn about your home, your vision, and how we can help bring it to life. Schedule your free consultation today — or stop by our showroom at 1093 Cobb Pkwy SE, Marietta — and experience firsthand why homeowners keep coming back to Carpet Uno.